Payal Singhal established her label in India in 2000 to fill a niche for eclectic Indian clothing for girls her age. Now thanks to a global design sensibility Payal is more than able to satisfy the consumer demands of the contemporary woman and the label stocks in various countries and travels with its unique mobile trunk shows all over the world.

British Vogue Editor Dolly Jones summed up a recent collection saying “Gorgeous dresses for dressing up in downtown New York with just enough of the genuine Indian magic that designers all over the world try to recreate.”